about
WebMD
PROJECT SCOPE
3D & 2D Animations
MY ROLES
• Storyboarding
• Icon designing
• Character illustration
• Character rigging
• Animation
• Video & sound editing
CREDIT
• Susie Brighouse (Art Director & Illustrator)
• Dan Gold (3D Artist)
CREATIVE BRIEF
WebMD, a popular online health information site, came to the studio for branding and 2D and 3D animations focussing on women’s health, including subjects such as pregnancy, menopause, and sickle cell disease. As WebMD is many people’s go-to site for medical questions, they wanted to ensure the science was correct but user friendly.
Character design played a key part in this project, striving to be as inclusive as possible with a variety of demographics, body types, and sexuality. Researching the groups most affected by a disease (e.g. Sickle cell) was also important to ensure accurate representation.
Iconography was used across the projects, creating custom visuals for complex medical issues and symptoms.
Work-In-Progress (WIP) examples
For a little peak behind the scenes, I’ve included some of the initial storyboard sketches and their final linework illustrations: